smallnormous.com July 2, 2025
Slow images are costing you visitors and revenue.
Every second of load time costs conversions. Research shows a 1-second delay reduces conversions by 7%. Your images could be 51% smaller — that's a meaningful speed gain ready for the taking.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
"PicPerf is one of the best services I've used. You just add a prefix to your asset URLs, and then it just works."
Eric Barnes / Laravel News
"PicPerf optimizes the images for me and automatically uses the best format for the user. What more could you want?"
Jason Beggs / Design to Tailwind
Start Your Free Trial
✓ 14-day free trial ✓ Free setup consultation ✓ Immediate, noticeable results
Original Size
Optimized Size
Savings
https://static.wixstatic.com/media/edd58f_77fba42e5e1e4be489182a211a0a0635~mv2.jpg/v1/fit/w_480,h_480,q_90,enc_avif,quality_auto/edd58f_77fba42e5e1e4be489182a211a0a0635~mv2.jpg
15 KB
4 KB
69%
https://static.wixstatic.com/media/edd58f_07ba12c7250d43d5b6b2a7dd2f79a905~mv2_d_3527_2771_s_4_2.jpg/v1/fill/w_95,h_74,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/edd58f_07ba12c7250d43d5b6b2a7dd2f79a905~mv2_d_3527_2771_s_4_2.jpg
700 bytes
230 bytes
67%
https://static.wixstatic.com/media/edd58f_bc99689e38144f0b8f3c4a5dd0a37b0f~mv2.jpg/v1/fit/w_480,h_480,q_90,enc_avif,quality_auto/edd58f_bc99689e38144f0b8f3c4a5dd0a37b0f~mv2.jpg
28 KB
10 KB
64%
https://static.wixstatic.com/media/edd58f_e3e39895cd7e4d15919010386ccedc22~mv2.jpg/v1/fit/w_480,h_480,q_90,enc_avif,quality_auto/edd58f_e3e39895cd7e4d15919010386ccedc22~mv2.jpg
51 KB
19 KB
63%
https://static.wixstatic.com/media/edd58f_885d4f93f2be450b9318dea4e0b14933~mv2.jpg/v1/fit/w_480,h_480,q_90,enc_avif,quality_auto/edd58f_885d4f93f2be450b9318dea4e0b14933~mv2.jpg
32 KB
12 KB
63%
https://static.wixstatic.com/media/edd58f_3341cad938894b16b50651c7e0f75e83~mv2.jpg/v1/fit/w_480,h_480,q_90,enc_avif,quality_auto/edd58f_3341cad938894b16b50651c7e0f75e83~mv2.jpg
21 KB
8 KB
61%
https://static.wixstatic.com/media/edd58f_a5ea429580f745cfaa3ede4d32d23e19~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Biogen.png
4 KB
2 KB
58%
https://static.wixstatic.com/media/edd58f_1032b2170d9c4cc8ad9fdb9799252883~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Accent-Printing.png
5 KB
2 KB
57%
https://static.wixstatic.com/media/edd58f_754d0566bcb64976adfbdaf3c14dc85c~mv2.jpg/v1/fit/w_480,h_480,q_90,enc_avif,quality_auto/edd58f_754d0566bcb64976adfbdaf3c14dc85c~mv2.jpg
20 KB
9 KB
56%
https://static.wixstatic.com/media/edd58f_4a0a9e4ef27b43fd94fa9249d399e4fa~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Best-Bite-Nutrition.png
6 KB
3 KB
55%
https://static.wixstatic.com/media/edd58f_64b4166159e240739f479a9a9e5f79fe~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Team-Becca.png
5 KB
2 KB
54%
https://static.wixstatic.com/media/edd58f_07b4fae0987e4e3389257945f65948c0~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Nor-Cal-Animal-Rescue.png
4 KB
2 KB
53%
https://static.wixstatic.com/media/edd58f_ba4bcab54f274024929210ba5c3ac56f~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Docker.png
4 KB
2 KB
52%
https://static.wixstatic.com/media/edd58f_f3f9b254d83749b9931ea5b7424ddf83~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Get-UP-BDS.png
2 KB
1 KB
52%
https://static.wixstatic.com/media/edd58f_1b7d66cb2f744b64ad80a37026ea7acd~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Tuxton-China-Anniversary.png
5 KB
3 KB
51%
https://static.wixstatic.com/media/edd58f_bb74eea6a82e4de081dd348d78892514~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ENDit.png
5 KB
2 KB
50%
https://static.wixstatic.com/media/edd58f_f9d6c88dfcba4f329fda852517ef6f8f~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/estela-sonoma-hair-salon.png
2 KB
1 KB
50%
https://static.wixstatic.com/media/edd58f_9b6b58247de14701aa9ed0df6e9addd4~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Adamas-Pharmaceutical.png
4 KB
2 KB
49%
https://static.wixstatic.com/media/edd58f_4fdded3c6b844fdbb2a9718c3f50ce4a~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Paul-Osincup.png
3 KB
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49%
https://static.wixstatic.com/media/edd58f_d1c80b6207b1415ea03302d82ebe1a8b~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Santa-Rosa-Window-Tint.png
5 KB
2 KB
48%
https://static.wixstatic.com/media/edd58f_07ba12c7250d43d5b6b2a7dd2f79a905~mv2_d_3527_2771_s_4_2.jpg/v1/fill/w_980,h_932,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/edd58f_07ba12c7250d43d5b6b2a7dd2f79a905~mv2_d_3527_2771_s_4_2.jpg
23 KB
12 KB
48%
https://static.wixstatic.com/media/edd58f_77e9c4d6e4cb4d2395e4df9c6f04d9fe~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Wine-Cube-Tours.png
5 KB
3 KB
47%
https://static.wixstatic.com/media/edd58f_490f6e9885e3440c830cf5c79688aa41~mv2.png/v1/fill/w_81,h_80,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Santa-Rosa-CA.png
3 KB
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46%
https://static.wixstatic.com/media/edd58f_c9ef2028ffe04ad3a9e0a0e922bcbf10~mv2.png/v1/fill/w_200,h_100,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/AATH.png
5 KB
3 KB
45%
https://static.wixstatic.com/media/edd58f_a4550ef22eec4819b32b4157cc8623c2~mv2.png/v1/fill/w_80,h_80,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/San-Francisco-CA.png
3 KB
2 KB
43%
https://static.wixstatic.com/media/edd58f_80b9dd373d79443d908a978be5699cd0~mv2.jpg/v1/fill/w_216,h_120,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/edd58f_80b9dd373d79443d908a978be5699cd0~mv2.jpg
5 KB
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43%
https://static.wixstatic.com/media/e0678ef25486466ba65ef6ad47b559e1.png/v1/fill/w_30,h_30,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e0678ef25486466ba65ef6ad47b559e1.png
965 bytes
573 bytes
41%
https://static.wixstatic.com/media/f61c7a3b4b4947b28511a25034973383.png/v1/fill/w_30,h_30,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/f61c7a3b4b4947b28511a25034973383.png
944 bytes
569 bytes
40%
https://static.wixstatic.com/media/edd58f_80b9dd373d79443d908a978be5699cd0~mv2.jpg/v1/fill/w_980,h_800,al_tl,q_85,enc_avif,quality_auto/edd58f_80b9dd373d79443d908a978be5699cd0~mv2.jpg
156 KB
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38%
https://static.wixstatic.com/media/da7ef6dd1302486c9a67baebe4b364bc.png/v1/fill/w_30,h_30,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/da7ef6dd1302486c9a67baebe4b364bc.png
1 KB
627 bytes
38%
