murmurcreative.com February 9, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://murmurcreative.com/app/uploads/2025/04/Murmur-ArchetypeOverview-20250411_NoBorder-1-640x515.png
319 KB
60 KB
81%
97 KB
31 KB
68%
39 KB
17 KB
57%
61 KB
28 KB
54%
57 KB
27 KB
53%
68 KB
34 KB
49%
128 KB
70 KB
45%
82 KB
45 KB
45%
https://murmurcreative.com/app/uploads/2024/05/13483100_10154332091479791_1150496446650014411_o-640x427.jpg
78 KB
54 KB
31%