m16marketing.com January 27, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
605 KB
44 KB
93%
https://m16marketing.com/wp-content/uploads/2025/11/atlanta-web-design-that-builds-brands-753x1030.png
211 KB
44 KB
79%
44 KB
11 KB
74%
11 KB
4 KB
61%
5 KB
3 KB
44%
4 KB
3 KB
41%
11 KB
7 KB
41%
12 KB
7 KB
38%
10 KB
6 KB
37%
19 KB
12 KB
37%
6 KB
4 KB
36%
6 KB
4 KB
36%
4 KB
3 KB
35%
7 KB
5 KB
35%
https://m16marketing.com/wp-content/uploads/2025/08/The-Avenue-Wealth-Management-Thumbnail-300x200.webp
17 KB
11 KB
34%
9 KB
6 KB
34%
16 KB
10 KB
33%
11 KB
7 KB
32%
https://m16marketing.com/wp-content/uploads/2024/12/x-caliber-top-commercial-real-estate-lender-1030x553.webp
80 KB
54 KB
32%
21 KB
14 KB
31%
12 KB
9 KB
31%
https://m16marketing.com/wp-content/uploads/2025/01/Forbes-Official-Member-Agency-Council-Badge.webp
15 KB
10 KB
31%
13 KB
9 KB
31%
12 KB
9 KB
31%
15 KB
10 KB
30%
22 KB
15 KB
30%
9 KB
7 KB
29%
10 KB
7 KB
26%
3 KB
3 KB
24%
37 KB
28 KB
23%
30 KB
23 KB
23%
55 KB
43 KB
22%
4 KB
3 KB
20%
9 KB
7 KB
16%