conversionpipeline.com January 30, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
33 KB
2 KB
95%
33 KB
2 KB
94%
34 KB
2 KB
94%
33 KB
2 KB
94%
33 KB
2 KB
93%
31 KB
3 KB
89%
39 KB
6 KB
85%
40 KB
6 KB
84%
37 KB
11 KB
69%
11 KB
3 KB
68%
19 KB
8 KB
60%
17 KB
7 KB
60%
21 KB
15 KB
27%
26 KB
19 KB
27%
32 KB
24 KB
27%
3 KB
2 KB
25%
11 KB
8 KB
24%
28 KB
21 KB
24%
18 KB
14 KB
23%
https://conversionpipeline.com/wp-content/uploads/2018/09/HubSpot-gold-horizontal-color-630x216-1.png
14 KB
11 KB
20%
https://conversionpipeline.com/wp-content/uploads/2018/09/2024-MSA-Partner-Program-Badge-Partner.png
8 KB
6 KB
19%
567 bytes
456 bytes
19%
569 bytes
458 bytes
19%
65 KB
52 KB
19%
37 KB
31 KB
18%
16 KB
13 KB
17%
11 KB
9 KB
17%
9 KB
7 KB
17%
https://conversionpipeline.com/wp-content/uploads/2022/11/Outsourcing-Digital-Marketing-Blog-Graphics-11-7-2022-web-analytics-resized-07.jpg
19 KB
16 KB
16%
3 KB
3 KB
16%
761 bytes
643 bytes
15%
767 bytes
649 bytes
15%
4 KB
3 KB
15%
2 KB
2 KB
15%
297 bytes
252 bytes
15%
1 KB
1 KB
15%
1 KB
1 KB
15%
3 KB
2 KB
15%
503 bytes
427 bytes
15%
2 KB
2 KB
15%
5 KB
4 KB
15%
2 KB
2 KB
15%
12 KB
10 KB
15%
25 KB
21 KB
15%
98 KB
83 KB
15%