themarketingstudio.co.nz April 14, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
30 KB
4 KB
87%
https://cdn-asset-mel-2.airsquare.com/themarketingstudio/managed/image/page/row/AF3C4D16-1717-11E6-B4EEED2B3EAC7F4F-2000w.webp
74 KB
28 KB
62%
https://cdn-asset-mel-2.airsquare.com/themarketingstudio/managed/image/page/row/49464FF4-CB8D-40CB-AD91086F605E99AA-2000w.webp
55 KB
21 KB
62%
7 KB
4 KB
45%
7 KB
5 KB
40%
9 KB
6 KB
34%