thedigitalstate.io March 31, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://static.wixstatic.com/media/2517ee_5f243c88643647839eb4408c13ffdf51~mv2.jpg/v1/fit/w_1920,h_1244,q_90,enc_avif,quality_auto/2517ee_5f243c88643647839eb4408c13ffdf51~mv2.jpg
95 KB
18 KB
81%
https://static.wixstatic.com/media/2517ee_9f61e6709f0540fe9b5343aeb7bae204~mv2.png/v1/fill/w_292,h_219,fp_0.50_0.50,q_95,enc_avif,quality_auto/2517ee_9f61e6709f0540fe9b5343aeb7bae204~mv2.png
11 KB
4 KB
64%
https://static.wixstatic.com/media/2517ee_8f342e78b89a4297add0d46a581c1f91~mv2.png/v1/fill/w_292,h_219,fp_0.50_0.50,q_95,enc_avif,quality_auto/2517ee_8f342e78b89a4297add0d46a581c1f91~mv2.png
11 KB
4 KB
64%
https://static.wixstatic.com/media/2517ee_5f243c88643647839eb4408c13ffdf51~mv2.jpg/v1/fill/w_980,h_939,q_90,enc_avif,quality_auto/2517ee_5f243c88643647839eb4408c13ffdf51~mv2.jpg
51 KB
20 KB
61%
https://static.wixstatic.com/media/2517ee_bfb298550ac64a0087506515b3768ea4~mv2.png/v1/fill/w_292,h_219,fp_0.50_0.50,q_95,enc_avif,quality_auto/2517ee_bfb298550ac64a0087506515b3768ea4~mv2.png
13 KB
5 KB
59%
https://static.wixstatic.com/media/2517ee_f251b3287e5240eaac22bc216afeeb3d~mv2.jpg/v1/fill/w_980,h_939,q_90,enc_avif,quality_auto/2517ee_f251b3287e5240eaac22bc216afeeb3d~mv2.jpg
25 KB
10 KB
59%
https://static.wixstatic.com/media/2517ee_7fc4cf1b6316494fb44b6fa446f5391d~mv2.jpg/v1/fill/w_980,h_939,q_90,enc_avif,quality_auto/2517ee_7fc4cf1b6316494fb44b6fa446f5391d~mv2.jpg
56 KB
25 KB
56%
https://static.wixstatic.com/media/11062b_7fb998478c5340329ce12947e2674a31~mv2.jpg/v1/fill/w_327,h_1042,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/11062b_7fb998478c5340329ce12947e2674a31~mv2.jpg
77 KB
39 KB
49%
https://static.wixstatic.com/media/11062b_7dcffe5daf2944b7be0a46ac6d472634~mv2.png/v1/fill/w_27,h_27,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/11062b_7dcffe5daf2944b7be0a46ac6d472634~mv2.png
963 bytes
498 bytes
48%
https://static.wixstatic.com/media/11062b_7fb998478c5340329ce12947e2674a31~mv2.jpg/v1/fill/w_82,h_54,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/11062b_7fb998478c5340329ce12947e2674a31~mv2.jpg
1 KB
585 bytes
46%
https://static.wixstatic.com/media/2517ee_44abe57ea6cc464f9d95d4fa1fc65754~mv2.png/v1/fill/w_105,h_69,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/THE%20DIGITAL%20STATE%20%20Marketing%20Agency%20(10).png
3 KB
2 KB
45%
https://static.wixstatic.com/media/11062b_dc9641e157b2422b9f6a74d9b2b07f84~mv2.png/v1/fill/w_27,h_27,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/11062b_dc9641e157b2422b9f6a74d9b2b07f84~mv2.png
964 bytes
533 bytes
45%
https://static.wixstatic.com/media/81af6121f84c41a5b4391d7d37fce12a.png/v1/fill/w_27,h_27,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/81af6121f84c41a5b4391d7d37fce12a.png
906 bytes
532 bytes
41%
https://static.wixstatic.com/media/2517ee_9f61e6709f0540fe9b5343aeb7bae204~mv2.png/v1/fill/w_333,h_250,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/2517ee_9f61e6709f0540fe9b5343aeb7bae204~mv2.png
917 bytes
714 bytes
22%
https://static.wixstatic.com/media/2517ee_8f342e78b89a4297add0d46a581c1f91~mv2.png/v1/fill/w_333,h_250,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/2517ee_8f342e78b89a4297add0d46a581c1f91~mv2.png
1 KB
788 bytes
22%
https://static.wixstatic.com/media/2517ee_bfb298550ac64a0087506515b3768ea4~mv2.png/v1/fill/w_333,h_250,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/2517ee_bfb298550ac64a0087506515b3768ea4~mv2.png
902 bytes
728 bytes
19%