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plainlanguagematters.com
December 6, 2025

Your site's images could be 89% (6,674 KB) smaller. That's seconds of extra load time your visitors are waiting on.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
Start Over

Slow images are costing you visitors and revenue.

Every second of load time costs conversions. Research shows a 1-second delay reduces conversions by 7%. Your images could be 89% smaller — that's a meaningful speed gain ready for the taking.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

"PicPerf is one of the best services I've used. You just add a prefix to your asset URLs, and then it just works."

Eric Barnes / Laravel News

"PicPerf optimizes the images for me and automatically uses the best format for the user. What more could you want?"

Jason Beggs / Design to Tailwind

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Original Size
Optimized Size
Savings
https://plainlanguagematters.com/wp-content/uploads/2022/09/Journey-Bound-Design.png
744 KB
21 KB
97%
https://plainlanguagematters.com/wp-content/uploads/2025/10/Spivak-Financial-Website-Design.png
584 KB
19 KB
97%
https://plainlanguagematters.com/wp-content/uploads/2022/10/Cerulean-Website-Design.png
743 KB
27 KB
96%
https://plainlanguagematters.com/wp-content/uploads/2022/06/Contemporary-Staffing-Solutions-Scientific-Design.png
572 KB
22 KB
96%
https://plainlanguagematters.com/wp-content/uploads/2023/01/Abacus-Online-Classes-Design.png
465 KB
19 KB
96%
https://plainlanguagematters.com/wp-content/uploads/2025/10/reVIBE-Website-Design.png
509 KB
29 KB
94%
https://plainlanguagematters.com/wp-content/uploads/2025/04/industrial.jpg
306 KB
29 KB
90%
https://plainlanguagematters.com/wp-content/uploads/2025/04/financial-industry.jpg
260 KB
25 KB
90%
https://plainlanguagematters.com/wp-content/uploads/2025/07/tower.png
250 KB
26 KB
90%
https://plainlanguagematters.com/wp-content/uploads/2025/07/king-431x1024.png
132 KB
14 KB
89%
https://plainlanguagematters.com/wp-content/uploads/2025/07/horse-588x1024.png
236 KB
25 KB
89%
https://plainlanguagematters.com/wp-content/uploads/2025/07/queen-442x1024.png
135 KB
15 KB
89%
https://plainlanguagematters.com/wp-content/uploads/2025/04/healthcare.jpg
251 KB
27 KB
89%
https://plainlanguagematters.com/wp-content/uploads/2025/10/Software-_-Tech-Industry.jpg
297 KB
33 KB
89%
https://plainlanguagematters.com/wp-content/uploads/2025/07/bisho.png
189 KB
22 KB
88%
https://plainlanguagematters.com/wp-content/uploads/2025/07/pin.png
182 KB
22 KB
88%
https://plainlanguagematters.com/wp-content/uploads/2025/10/Luxury-Brands.jpg
375 KB
46 KB
88%
https://plainlanguagematters.com/wp-content/uploads/2025/10/Contruction-and-the-trades-Luxury-Brands-Marketing.jpg
393 KB
59 KB
85%
https://plainlanguagematters.com/wp-content/uploads/2025/10/Hospitality-_-Travel.jpg
542 KB
109 KB
80%
https://plainlanguagematters.com/wp-content/uploads/2024/10/Plain-Language-Marketing-logo-1.png
18 KB
6 KB
67%
https://plainlanguagematters.com/wp-content/uploads/2025/04/badge-design-rush.webp
18 KB
6 KB
66%
https://plainlanguagematters.com/wp-content/uploads/2025/04/plm.webp
15 KB
8 KB
45%
https://plainlanguagematters.com/wp-content/uploads/2025/06/gradient-over-2.webp
1 KB
867 bytes
35%
https://plainlanguagematters.com/wp-content/uploads/2025/06/problem-section-768x676.webp
111 KB
83 KB
25%
https://plainlanguagematters.com/wp-content/uploads/2025/06/main-banner-768x688.webp
51 KB
38 KB
24%
https://plainlanguagematters.com/wp-content/uploads/2025/04/warren-buffet-768x632.webp
49 KB
37 KB
24%
https://plainlanguagematters.com/wp-content/uploads/2025/06/goal-2-768x699.webp
65 KB
50 KB
24%

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