liquid.fish March 14, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://cdn.prod.website-files.com/606dbf715e499162dde489bc/6300184401baa47b348e22ec_lf-web-design.svg
1 KB
787 bytes
35%
https://cdn.prod.website-files.com/606dbf715e499162dde489bc/606dfd356b7879cd72b8c54f_lf-bg-video_sm-poster-00001.jpg
43 KB
28 KB
34%
https://cdn.prod.website-files.com/606dbf715e499162dde489bc/630019b7148cfcb2e6c733ee_lf-production.svg
1 KB
961 bytes
32%
https://cdn.prod.website-files.com/606dbf715e499162dde489bc/63001844e2abc5b830b5c0fb_lf-marketing.svg
1 KB
988 bytes
32%
2 KB
1 KB
30%
2 KB
1 KB
29%