lightalive.marketing March 14, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/source/rev-04a7523/www.lightalive.marketing/wp-content/uploads/ThreeBestRated-Badge.png
253 KB
31 KB
88%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/optimized/rev-04a7523/www.lightalive.marketing/wp-content/uploads/la-bg.jpg
2 KB
884 bytes
56%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/optimized/rev-04a7523/www.lightalive.marketing/wp-content/uploads/agency-41-bg-sc5.png
23 KB
10 KB
55%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/source/rev-04a7523/www.lightalive.marketing/wp-content/uploads/datadriven.png
7 KB
3 KB
51%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/source/rev-04a7523/www.lightalive.marketing/wp-content/uploads/awareness.png
8 KB
4 KB
49%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/source/rev-04a7523/www.lightalive.marketing/wp-content/uploads/donor-engagement.png
6 KB
3 KB
49%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/source/rev-04a7523/www.lightalive.marketing/wp-content/uploads/graphicdesign-2.png
5 KB
3 KB
45%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/source/rev-04a7523/www.lightalive.marketing/wp-content/uploads/Social-media-marketing.png
4 KB
2 KB
45%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/source/rev-04a7523/www.lightalive.marketing/wp-content/uploads/digital-advertising.png
5 KB
3 KB
42%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/source/rev-04a7523/www.lightalive.marketing/wp-content/uploads/brand-strategy.png
6 KB
4 KB
42%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/optimized/rev-04a7523/www.lightalive.marketing/wp-content/uploads/la-non-profit-screen-icons.jpg
22 KB
13 KB
41%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/source/rev-04a7523/www.lightalive.marketing/wp-content/uploads/writing.png
4 KB
2 KB
40%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/source/rev-04a7523/www.lightalive.marketing/wp-content/uploads/webdesign.png
3 KB
2 KB
39%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/source/rev-04a7523/www.lightalive.marketing/wp-content/uploads/BEST-OF-SWOK_2024-480x481.png
48 KB
32 KB
32%
10 KB
7 KB
30%
4 KB
3 KB
27%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/source/rev-04a7523/www.lightalive.marketing/wp-content/uploads/marketingplanning-480x310.jpg
16 KB
12 KB
25%
https://cdn-ildoocf.nitrocdn.com/loUMSgAgOccuTYxZZYSSRdpisOldEktt/assets/images/source/rev-04a7523/www.lightalive.marketing/wp-content/uploads/youarenotalone2-480x638.jpg
35 KB
26 KB
25%
10 KB
8 KB
23%
5 KB
5 KB
16%