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insidenewcity.com
December 14, 2025

Your site's images could be 84% (6,576 KB) smaller. That's seconds of extra load time your visitors are waiting on.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
Start Over

Slow images are costing you visitors and revenue.

Every second of load time costs conversions. Research shows a 1-second delay reduces conversions by 7%. Your images could be 84% smaller — that's a meaningful speed gain ready for the taking.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

"PicPerf is one of the best services I've used. You just add a prefix to your asset URLs, and then it just works."

Eric Barnes / Laravel News

"PicPerf optimizes the images for me and automatically uses the best format for the user. What more could you want?"

Jason Beggs / Design to Tailwind

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Original Size
Optimized Size
Savings
https://www.insidenewcity.com/wp-content/uploads/2025/01/osu_erinp-1.png
425 KB
16 KB
96%
https://www.insidenewcity.com/wp-content/uploads/2025/11/Admissions-Deadlines.png
648 KB
37 KB
94%
https://www.insidenewcity.com/wp-content/uploads/2024/08/new_open_house-1.png
1,203 KB
71 KB
94%
https://www.insidenewcity.com/wp-content/uploads/2025/01/jennking-hs-1.png
258 KB
17 KB
93%
https://www.insidenewcity.com/wp-content/uploads/2025/06/ttp_ama_fm3-1.png
157 KB
11 KB
93%
https://www.insidenewcity.com/wp-content/uploads/2025/01/testimonial_ann-morse_cornell.jpg
422 KB
33 KB
92%
https://www.insidenewcity.com/wp-content/uploads/2024/11/Group-1138.png
522 KB
41 KB
92%
https://www.insidenewcity.com/wp-content/uploads/2024/08/new_open_house-1-500x262.png
243 KB
20 KB
92%
https://www.insidenewcity.com/wp-content/uploads/2024/11/Group-1138-500x281.png
249 KB
22 KB
91%
https://www.insidenewcity.com/wp-content/uploads/2025/05/calarts_email-th.jpg
657 KB
69 KB
89%
https://www.insidenewcity.com/wp-content/uploads/2025/11/Admissions-Deadlines-500x277.png
124 KB
16 KB
87%
https://www.insidenewcity.com/wp-content/uploads/2024/12/UTKOnSite_Mapping_014_IMG_9809-1-scaled.jpg
705 KB
94 KB
87%
https://www.insidenewcity.com/wp-content/uploads/2022/05/map__slab-gray.gif
401 KB
58 KB
85%
https://www.insidenewcity.com/wp-content/uploads/2025/09/RuralHealth-GrandChallenges-Summit.jpg
428 KB
63 KB
85%
https://www.insidenewcity.com/wp-content/uploads/2025/01/whoweworkwith-bg-1.jpg
373 KB
76 KB
80%
https://www.insidenewcity.com/wp-content/uploads/2021/12/newcity_logomark-white.png
14 KB
5 KB
67%
https://www.insidenewcity.com/wp-content/uploads/2021/12/home-onsite-fpo-500x372.jpg
32 KB
13 KB
60%
https://www.insidenewcity.com/wp-content/uploads/2025/05/calarts_email-th-500x300.jpg
44 KB
20 KB
55%
https://www.insidenewcity.com/wp-content/uploads/2025/03/UTK_CSW_20240912_Social_Work-4631-1-1024x683-1-500x333.jpg
38 KB
18 KB
52%
https://www.insidenewcity.com/wp-content/uploads/2024/11/unnamed-4.jpg
104 KB
50 KB
52%
https://www.insidenewcity.com/wp-content/uploads/2022/05/map__slab-bada55.gif
158 KB
76 KB
51%
https://www.insidenewcity.com/wp-content/uploads/2025/01/calarts_daniel-in-1.jpeg
51 KB
26 KB
49%
https://www.insidenewcity.com/wp-content/uploads/2025/09/RuralHealth-GrandChallenges-Summit-500x375.jpg
52 KB
27 KB
49%
https://www.insidenewcity.com/wp-content/uploads/2024/12/UTKOnSite_Mapping_014_IMG_9809-1-500x281.jpg
49 KB
26 KB
46%
https://www.insidenewcity.com/wp-content/uploads/2024/11/unnamed-4-500x365.jpg
68 KB
38 KB
44%
https://www.insidenewcity.com/wp-content/uploads/2022/05/newcity__logomark_white-500x500.png
17 KB
10 KB
40%
https://www.gstatic.com/recaptcha/api2/logo_48.png
2 KB
1 KB
40%
https://www.insidenewcity.com/wp-content/uploads/2024/07/LaSalle-Students-500x335.jpg
51 KB
33 KB
35%
https://www.insidenewcity.com/wp-content/uploads/2024/07/LaSalle-Students.jpg
206 KB
159 KB
23%
https://www.insidenewcity.com/wp-content/uploads/2025/03/UTK_CSW_20240912_Social_Work-4631-1-1024x683-1.jpg
97 KB
78 KB
20%
https://www.insidenewcity.com/wp-content/uploads/2021/09/newcity_logotype.svg
4 KB
3 KB
17%
https://www.insidenewcity.com/wp-content/uploads/2022/03/ftr_nc-logotype_vert-w.svg
3 KB
3 KB
17%

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