hgmarketingagency.co.uk March 16, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://hgmarketingagency.co.uk/wp-content/uploads/2025/06/NHS-Liverpool-Heart-and-Chest-Hospital.webp
8 KB
3 KB
61%
3 KB
1 KB
57%
4 KB
2 KB
57%
6 KB
3 KB
56%
3 KB
1 KB
55%
12 KB
5 KB
55%
3 KB
1 KB
54%
15 KB
7 KB
53%
10 KB
5 KB
52%
31 KB
16 KB
50%
25 KB
13 KB
46%
29 KB
16 KB
45%
14 KB
8 KB
45%
2 KB
972 bytes
45%
26 KB
14 KB
44%
13 KB
8 KB
42%
2 KB
966 bytes
42%
26 KB
15 KB
41%
16 KB
10 KB
41%
14 KB
8 KB
40%
11 KB
6 KB
40%
3 KB
2 KB
34%
https://hgmarketingagency.co.uk/wp-content/uploads/2025/06/Healthcare-Marekting-Agency-1-480x395.webp
17 KB
12 KB
29%
https://hgmarketingagency.co.uk/wp-content/uploads/2025/07/Healthcare-Marekting-Agency-3-480x443.webp
22 KB
16 KB
28%
2 KB
1 KB
26%
8 KB
6 KB
22%
1 KB
944 bytes
22%
https://hgmarketingagency.co.uk/wp-content/uploads/2025/07/SME-News-2025-Business-Elite-Awards-480x480.webp
30 KB
24 KB
20%
2 KB
2 KB
16%