hampsteadliving.com April 15, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://images.squarespace-cdn.com/content/v1/51de30c4e4b0ff923863c1c0/1612889695843-TVCCQ8MR52ZA9M3WO8KK/PhotoRow1.jpg?format=2500w
317 KB
46 KB
85%
https://images.squarespace-cdn.com/content/v1/51de30c4e4b0ff923863c1c0/1612890352496-9RO4RIBXJ5T61TOVB2D6/PhotoRow2.jpg?format=2500w
259 KB
40 KB
85%
https://images.squarespace-cdn.com/content/v1/51de30c4e4b0ff923863c1c0/d4b497bc-6822-48aa-9b53-ed184ed84e65/Hampstead%2BAerialJPG.webp?format=2500w
547 KB
138 KB
75%
https://images.squarespace-cdn.com/content/v1/51de30c4e4b0ff923863c1c0/bee4c622-b000-497b-adee-c47dfac81753/Hampstead_Phase7.jpg?format=500w
52 KB
36 KB
30%