frieddesign.co
April 3, 2026

You could reduce your image size by 48% (1,085 KB), saving seconds of total load time.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
Start Over

Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

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...it takes just a few minutes to set up & start seeing the gains!

Original Size
Optimized Size
Savings
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/6671c0ad8bd5665a805c0ab8_FDC-5-Merch19.jpeg
49 KB
7 KB
85%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/68e815fd21b3b366615ba981_bacardi.png
10 KB
2 KB
83%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/6671be6959ec532962562d52_FDC-5-Merch01.jpeg
65 KB
11 KB
83%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/6671c0b21e1a23130e822f7e_FDC-5-Merch16.jpeg
68 KB
12 KB
82%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/66732c7edcf73e623441e8c5_SDC.png
20 KB
6 KB
73%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/68e816732250cae699be2f60_patron.png
25 KB
9 KB
64%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/68e816df9ca0e9ea82047a7b_charbroil.png
8 KB
3 KB
63%
https://cdn.prod.website-files.com/5f7639e7223bc88428c00173/69a5bfd7e0722f25eb3c4315_643589407_18351506374232550_4420393765452513949_n.jpeg
91 KB
34 KB
62%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/6310daa562ead961e9d20ada_WOW.png
6 KB
2 KB
60%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/6310daa3b7afeba7eb9eb2d4_NCBC.png
5 KB
2 KB
59%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/68e8135892f97e406651a3ab_c3.png
11 KB
4 KB
58%
https://cdn.prod.website-files.com/5f7639e7223bc88428c00173/69a9951a29463c3d2bbb2a20_647292533_18351855910232550_1006734527627219323_n.jpeg
167 KB
72 KB
57%
https://cdn.prod.website-files.com/5f7639e7223bc88428c00173/699747921355e9e43377f08a_639683615_18350243242232550_806331084480241833_n.jpeg
190 KB
83 KB
56%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/666b39cfcca8ac2253b8db24_417_ProductLogos_417magblack.2e16d0ba.fill-500x400-1.png
13 KB
6 KB
54%
https://cdn.prod.website-files.com/5f7639e7223bc88428c00173/6966993280de6d64b85d0818_NSN-Feature%20Tile-p-500.png
38 KB
18 KB
53%
https://cdn.prod.website-files.com/5f7639e7223bc88428c00173/696692356e8c2d670915bac3_TF-Feature%20Tile-p-500.png
32 KB
15 KB
53%
https://cdn.prod.website-files.com/5f7639e7223bc88428c00173/68eeadd6064efac64f31628f_KB-CaseStudy-Feature%20Tile-p-500.png
14 KB
7 KB
52%
https://cdn.prod.website-files.com/5f7639e7223bc88428c00173/69b95ffc9d92e1ab82ddb8dd_653905113_18353571592232550_607485874509033898_n.jpeg
308 KB
149 KB
52%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/666b3b8c466791e21963edb5_midwestLiving.png
4 KB
2 KB
52%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/6310daa3d61b236eeb9bd43a_Kelloggs.png
4 KB
2 KB
51%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/68e815b06b34e750bb2b667c_unilever.png
21 KB
11 KB
49%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/6310daa3d5fd38203b965784_JC.png
6 KB
3 KB
48%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/6310da8dfd88e694250a9893_BK.png
4 KB
2 KB
46%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/667c31909055368441dcd133_FDC_Gar-ry_Preacher-p-500.png
68 KB
37 KB
45%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/666b39ac7405d0965e1b19b5_coke.png
6 KB
3 KB
45%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/6310daa3df75a60ec81299b9_Lipton.png
4 KB
2 KB
44%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/5fff35d225599f0b0c171666_FDCReel2020_LowBitrate2-poster-00001.jpg
23 KB
13 KB
43%
https://cdn.prod.website-files.com/5f7639e7223bc88428c00173/69b40e829c8a3ff2cff3e904_651048995_18353015377232550_4094162334719025923_n.jpeg
404 KB
238 KB
41%
https://cdn.prod.website-files.com/5f7639e7223bc88428c00173/69b2c15120521b8c4d3e68d3_650659300_18352871653232550_5307612270376345257_n.jpeg
412 KB
263 KB
36%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/6671c00dcb4fbc09dfbfde02_Patch-Hat-01-p-500.jpeg
24 KB
16 KB
33%
https://cdn.prod.website-files.com/img/placeholder-thumb.svg
3 KB
3 KB
22%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/6005f56b868d6102aabac3e7_Fried%20Design%20Company%20Springfield%20MO.webp
12 KB
9 KB
19%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/6005f7cf03a4d4234a35d027_Fried%20Design%20Company%20Springfield%20MO.webp
6 KB
4 KB
19%
https://cdn.prod.website-files.com/5f7639e7223bc8080fc00171/68e81d211a6c4da9c77d49ff_PB_Icon.gif
107 KB
90 KB
16%
https://d3e54v103j8qbb.cloudfront.net/img/background-image.svg
11 KB
9 KB
15%