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firewiredigital.com.au
November 4, 2025

Your site's images could be 70% (507 KB) smaller. That's seconds of extra load time your visitors are waiting on.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
Start Over

Slow images are costing you visitors and revenue.

Every second of load time costs conversions. Research shows a 1-second delay reduces conversions by 7%. Your images could be 70% smaller — that's a meaningful speed gain ready for the taking.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

"PicPerf is one of the best services I've used. You just add a prefix to your asset URLs, and then it just works."

Eric Barnes / Laravel News

"PicPerf optimizes the images for me and automatically uses the best format for the user. What more could you want?"

Jason Beggs / Design to Tailwind

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Original Size
Optimized Size
Savings
https://www.firewiredigital.com.au/wp-content/uploads/2024/10/img_case-study_good_feet_store-1.png
67 KB
11 KB
84%
https://www.firewiredigital.com.au/wp-content/uploads/2024/10/img_case-study_burke_mead_lawyers.png
72 KB
13 KB
82%
https://www.firewiredigital.com.au/wp-content/uploads/2024/10/img_case-study_modelers_central.png
84 KB
17 KB
80%
https://www.firewiredigital.com.au/wp-content/uploads/2024/10/img_case-study_fieldfolio.png
95 KB
19 KB
79%
https://www.firewiredigital.com.au/wp-content/uploads/unlimited_elements/img_review_01.png
19 KB
5 KB
75%
https://www.firewiredigital.com.au/wp-content/uploads/2024/11/Untitled-design-12-e1730546832906.png
82 KB
20 KB
75%
https://www.firewiredigital.com.au/wp-content/uploads/unlimited_elements/img_review_3.png
17 KB
5 KB
72%
https://www.firewiredigital.com.au/wp-content/uploads/unlimited_elements/img_review_03.png
21 KB
6 KB
70%
https://www.firewiredigital.com.au/wp-content/uploads/unlimited_elements/img_review_1.png
20 KB
6 KB
69%
https://www.firewiredigital.com.au/wp-content/uploads/unlimited_elements/img_review_02.png
20 KB
6 KB
68%
https://www.firewiredigital.com.au/wp-content/uploads/2024/10/img_case-study_jettproof.png
86 KB
28 KB
68%
https://www.firewiredigital.com.au/wp-content/uploads/unlimited_elements/img_review_2.png
18 KB
7 KB
62%
https://www.firewiredigital.com.au/wp-content/uploads/2024/10/Untitled-design-7-e1730097160557-768x158.png
29 KB
15 KB
49%
https://www.firewiredigital.com.au/wp-content/uploads/2024/11/backyard-grannys.jpeg
65 KB
37 KB
43%
https://www.gstatic.com/recaptcha/api2/logo_48.png
2 KB
1 KB
40%
https://www.firewiredigital.com.au/wp-content/uploads/2025/10/jettproof-com-au_myshopify_com_logo-removebg-preview.png
14 KB
9 KB
33%
https://cdn.trustindex.io/assets/platform/Google/star/f.svg
2 KB
1 KB
23%
https://www.firewiredigital.com.au/wp-content/uploads/2020/08/Kuhn-Australia-min-e1598687240435.png
4 KB
3 KB
18%
https://cdn.trustindex.io/assets/platform/Google/icon.svg
742 bytes
617 bytes
17%
https://www.firewiredigital.com.au/wp-content/uploads/unlimited_elements/icn_btn-arrow-up-right.svg
692 bytes
583 bytes
16%

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