fireflystrategies.com March 14, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
84 KB
8 KB
90%
82 KB
8 KB
90%
960 bytes
104 bytes
89%
1 KB
179 bytes
84%
1 KB
257 bytes
81%
1 KB
294 bytes
77%
520 KB
139 KB
73%
25 KB
9 KB
65%
5 KB
2 KB
52%
https://www.fireflystrategies.com/uploads/6/7/0/4/6704020/edited/golden-ratio-espiral-4-2-2000x1616.jpg?1627020290
72 KB
36 KB
50%
https://www.fireflystrategies.com/uploads/6/7/0/4/6704020/published/pexels-francesco-ungaro-96381.jpg?1638745080
55 KB
28 KB
49%
https://www.fireflystrategies.com/uploads/6/7/0/4/6704020/published/dc-member-seal-2022-fin.png?1654749866
15 KB
8 KB
47%
https://www.fireflystrategies.com/uploads/6/7/0/4/6704020/published/fs-global-logo-small.png?1651613395
8 KB
5 KB
34%
https://www.fireflystrategies.com/uploads/6/7/0/4/6704020/editor/daniel-burnham-chicago-plan.jpeg?1500352480
167 KB
121 KB
28%
https://www.fireflystrategies.com/uploads/6/7/0/4/6704020/editor/pexels-valdemaras-d-1683724.jpg?1627020102
129 KB
96 KB
25%