digitalsix.co.uk March 16, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://images.prismic.io/digital-six/6555fcb2531ac2845a2537c1_EdinburghGindevices.png?auto=format%2Ccompress&fit=max&w=1920
81 KB
28 KB
66%
2 KB
1 KB
40%
283 bytes
173 bytes
39%
1 KB
759 bytes
24%
371 bytes
313 bytes
16%
518 bytes
438 bytes
15%
767 bytes
649 bytes
15%
2 KB
2 KB
15%