blackwellvideomarketing.com March 14, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
Try PicPerf for Free
...it takes just a few minutes to set up & start seeing the gains!
Original Size
Optimized Size
Savings
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/9a6c59cd-cb51-45a7-aabf-f0dba5d50f92/whit+bg+with+waves+twisting.png?format=1000w
74 KB
9 KB
88%
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/21c9b618-d1d2-49d4-bf92-eb77d73f4101/Best+of+Columbia+2025+honorable+mention+white.png?format=500w
99 KB
40 KB
59%
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/51860ae2-8b33-4c61-bcd2-0b3c81ae1e81/mt-0925-home-icons05+%282%29.png?format=500w
266 bytes
117 bytes
56%
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/1d3ada5d-21a8-4b4e-bb9c-1e3b42902dbd/mt-0925-home-icons06+%283%29.png?format=500w
266 bytes
119 bytes
55%
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/595f67cb-79b5-4e1e-803c-adfa1908aa6b/mt-0925-home-icons06+%284%29.png?format=500w
266 bytes
119 bytes
55%
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/d2e9e3ee-ef41-4387-b875-1f11cc656845/mt-0925-home-icons06+%282%29.png?format=500w
266 bytes
156 bytes
41%
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/8136c0c3-aaab-45bc-a5c9-e0dab3b4b2f0/AndraeBlackwellBackground+.jpg?format=500w
57 KB
34 KB
40%
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/1738061125731-K5KZM4XI45O0KNSL9UO3/image-asset.jpeg?format=1000w
72 KB
46 KB
36%
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/fcd7a167-75b9-485d-98de-9839d68e3074/BrandBook_e-version_%281%29.pdf-image-044.jpg?format=1000w
47 KB
33 KB
30%
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/ecb81fc0-d474-4921-9edc-a6800c64ef06/BrandBook_e-version_%281%29.pdf-image-043.jpg?format=500w
12 KB
9 KB
30%
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/3d7d7a2f-3ae2-4102-b991-092cf8d3260f/check+%284%29.png?format=500w
1 KB
989 bytes
26%
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/16e39e83-f000-4756-a008-cbe2ce8e0048/png.png?format=1500w
45 KB
34 KB
24%
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/923e0d04-dc2b-411e-a298-b765104da59a/online-teaching.png?format=500w
2 KB
1 KB
19%
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/12592ace-eed3-4f1c-b50b-beff4ce64690/online-class.png?format=500w
3 KB
2 KB
17%
https://images.squarespace-cdn.com/content/v1/63c828ecc5cdf873aaf2403c/955e1037-861a-4c2f-b0ae-300e30263b3c/bullhorn.png?format=500w
3 KB
2 KB
15%