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birks.no
November 30, 2025

Your site's images could be 84% (937 KB) smaller. That's seconds of extra load time your visitors are waiting on.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
Start Over

Slow images are costing you visitors and revenue.

Every second of load time costs conversions. Research shows a 1-second delay reduces conversions by 7%. Your images could be 84% smaller — that's a meaningful speed gain ready for the taking.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

"PicPerf is one of the best services I've used. You just add a prefix to your asset URLs, and then it just works."

Eric Barnes / Laravel News

"PicPerf optimizes the images for me and automatically uses the best format for the user. What more could you want?"

Jason Beggs / Design to Tailwind

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Original Size
Optimized Size
Savings
https://www.birks.no/wp-content/uploads/2016/01/Martin-Fauskanger-1-150x150.png
43 KB
4 KB
91%
https://www.birks.no/wp-content/uploads/2016/04/roghord_mockup.png
100 KB
9 KB
91%
https://www.birks.no/wp-content/uploads/2015/11/trace_mockup.png
109 KB
10 KB
91%
https://www.birks.no/wp-content/uploads/2015/10/Akor-mockup-small.png
88 KB
8 KB
90%
https://www.birks.no/wp-content/uploads/2016/04/solidprint_mockup.png
52 KB
5 KB
90%
https://www.birks.no/wp-content/uploads/2016/02/Mikal-Andre-Johansen-Profilbilde-150x150.png
48 KB
5 KB
90%
https://www.birks.no/wp-content/uploads/2016/04/grette_mockup.png
113 KB
11 KB
90%
https://www.birks.no/wp-content/uploads/2016/01/sisas_mockup.png
94 KB
10 KB
89%
https://www.birks.no/wp-content/uploads/2016/01/hogsbryggeri-400x300.png
91 KB
10 KB
89%
https://www.birks.no/wp-content/uploads/2016/01/psbroy3-400x300.png
74 KB
9 KB
87%
https://www.birks.no/wp-content/uploads/2016/01/multilager_mockup.png
57 KB
7 KB
87%
https://www.birks.no/wp-content/uploads/2016/01/iLarm-Mockup_PNG8-400x298.png
57 KB
8 KB
87%
https://www.birks.no/wp-content/uploads/2015/09/Forside_2_resized.jpg
88 KB
26 KB
70%
https://www.birks.no/wp-content/uploads/2016/01/roger-150x150.jpg
6 KB
2 KB
67%
https://www.birks.no/wp-content/themes/birks/assets/tjenester-here-to-be-clicked_2.png
8 KB
4 KB
56%
https://www.birks.no/wp-content/uploads/2015/11/IMG_3505-e1446839497580-150x150.jpg
8 KB
3 KB
55%
https://www.birks.no/wp-content/themes/birks/assets/logo_back@2x.png
18 KB
9 KB
51%
https://www.birks.no/wp-content/uploads/2015/09/Header-Image-nytt.jpg
56 KB
30 KB
47%

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