postconversion.com
March 31, 2026

You could reduce your image size by 85% (1,522 KB), saving seconds of total load time.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
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Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

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Original Size
Optimized Size
Savings
https://postconversion.com/wp-content/uploads/2020/02/local-search-marketing-construction-768x922.png
87 KB
9 KB
90%
https://postconversion.com/wp-content/uploads/2021/09/shutterstock_425939950-scaled.jpg
217 KB
25 KB
88%
https://postconversion.com/wp-content/uploads/2021/09/shutterstock_704186779-scaled-e1679442343291.jpg
257 KB
30 KB
88%
https://postconversion.com/wp-content/uploads/2020/02/NetConversionpaidadvertizing1-1.png
37 KB
5 KB
87%
https://postconversion.com/wp-content/uploads/2021/09/shutterstock_1068519821-scaled.jpg
340 KB
49 KB
86%
https://postconversion.com/wp-content/uploads/2021/09/shutterstock_1022742673-scaled.jpg
345 KB
50 KB
85%
https://postconversion.com/wp-content/uploads/2021/09/digital-enterprise-virtual-summit-highres-scaled.jpg
314 KB
46 KB
85%
https://postconversion.com/wp-content/uploads/2022/07/icon-for-websites-20-1.png
24 KB
6 KB
75%
https://postconversion.com/wp-content/uploads/2020/02/socialmedia-cloud-logo-white_0-768x768.png
128 KB
34 KB
73%
https://postconversion.com/wp-content/uploads/2020/02/cropped-logo-768x167.png
35 KB
10 KB
70%
https://www.gstatic.com/recaptcha/api2/logo_48.png
2 KB
1 KB
40%