nickthemarketer.com January 26, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
22 KB
2 KB
90%
27 KB
4 KB
86%
6 KB
2 KB
73%
7,778 KB
2,305 KB
70%
29 KB
15 KB
48%
8 KB
5 KB
38%
399 KB
255 KB
36%
155 KB
101 KB
34%
57 KB
42 KB
25%
246 KB
185 KB
25%
15 KB
12 KB
19%