newpathdigital.com January 29, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/themes/newpath/build/images/dotted-bg.91a25ac9.png
139 KB
28 KB
80%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/themes/newpath/assets/images/leveling-yellow-dot.png
190 bytes
111 bytes
41%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/themes/newpath/build/images/dotted-bg-transparent.c2e53819.png
141 KB
92 KB
35%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/themes/newpath/assets/images/leveling-blue-small-dot.png
168 bytes
117 bytes
30%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/uploads/2025/06/Data-Optimization-768x431.webp
29 KB
20 KB
29%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/uploads/2024/12/How-CTV-and-OTT-Ads-Redefine-Reach-Beyond-Cable-768x431.webp
22 KB
16 KB
28%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/uploads/2025/06/Law-Firm-Recruiting-768x432.jpg
25 KB
21 KB
19%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/themes/newpath/build/images/stats-block-bg.c1e71657.png
34 KB
28 KB
18%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/uploads/2025/11/EXPERIMENT-LP-768x408.png
29 KB
24 KB
16%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/uploads/2025/05/leveling-blue-square.svg
216 bytes
181 bytes
16%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/uploads/2025/05/level-the-playing-field-small-blue-dot.svg
227 bytes
190 bytes
16%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/uploads/2025/05/leveling-blue-big-dot.svg
236 bytes
198 bytes
16%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/themes/newpath/assets/images/book-a-call-calander.svg
24 KB
20 KB
16%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/uploads/2025/05/cta-pattern-img.svg
4 KB
3 KB
15%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/uploads/2025/04/np-logo.svg
7 KB
6 KB
15%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/uploads/2025/05/level-the-playing-arrow.svg
877 bytes
743 bytes
15%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/uploads/2025/05/level-yellow-cross.svg
1 KB
890 bytes
15%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/cdn.stape.io/i/644286f038012250033022.svg
8 KB
7 KB
15%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/uploads/2025/05/home-cta-reach-out-to-us.svg
19 KB
16 KB
15%
https://cdn-ildogid.nitrocdn.com/VabzBiTezGFyXrrQINmytbNASLaMkbgD/assets/images/optimized/rev-c2b19ee/newpathdigital.com/wp-content/uploads/2025/11/TreeHugger-e1764094745904.png
44 KB
38 KB
15%