launchux.com January 29, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
153 KB
10 KB
94%
58 KB
5 KB
92%
122 KB
11 KB
91%
https://launchux.com/wp-content/themes/launchux/img/case-studies/icons/franklin-county-free-press-v3.jpg
38 KB
4 KB
88%
37 KB
6 KB
85%
23 KB
5 KB
79%
53 KB
11 KB
79%
58 KB
14 KB
75%
12 KB
3 KB
72%
97 KB
28 KB
71%
3 KB
910 bytes
66%
5 KB
2 KB
65%
https://launchux.com/wp-content/themes/launchux/img/case-studies/logos/central-state-door-service.png
32 KB
12 KB
63%
6 KB
2 KB
63%
19 KB
7 KB
62%
7 KB
3 KB
62%
6 KB
2 KB
62%
6 KB
3 KB
59%
6 KB
2 KB
58%
4 KB
2 KB
58%
16 KB
7 KB
57%
12 KB
5 KB
57%
11 KB
5 KB
56%
169 KB
84 KB
50%
5 KB
3 KB
38%
10 KB
6 KB
38%
33 KB
21 KB
36%
4 KB
3 KB
27%