insightsvt.com March 14, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
27 KB
4 KB
85%
65 KB
12 KB
82%
92 KB
20 KB
78%
28 KB
12 KB
59%
89 KB
40 KB
55%
https://www.insightsvt.com/wp-content/uploads/2019/06/Mitzis-Fresh-Mountain-Food-Granola-E-Commerce-Website-300x181.jpg
12 KB
7 KB
43%
https://www.insightsvt.com/wp-content/uploads/2019/06/Timber-Inn-Motel-Hotel-Website-Example-300x205.jpg
12 KB
7 KB
43%
144 KB
83 KB
42%
https://www.insightsvt.com/wp-content/uploads/2019/06/Pure-Gold-Sugaring-Maple-Syrup-Website-300x171.jpg
13 KB
8 KB
41%
https://www.insightsvt.com/wp-content/uploads/2019/06/Local-Electric-Electrician-Website-Design-300x207.jpg
14 KB
8 KB
41%
2 KB
1 KB
40%
59 KB
35 KB
40%
https://www.insightsvt.com/wp-content/uploads/2019/06/Peak-Property-Services-Lawn-Care-Website-300x181.jpg
14 KB
9 KB
40%
13 KB
8 KB
37%
35 KB
25 KB
27%