graphem.com April 14, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
305 KB
33 KB
89%
285 KB
35 KB
88%
311 KB
62 KB
80%
220 KB
59 KB
73%
188 KB
61 KB
67%
https://graphem.com/wp-content/uploads/2023/11/graphem-case_study-smartshift_communications-featured.jpeg
256 KB
91 KB
64%
4 KB
1 KB
62%
225 KB
94 KB
58%
227 KB
96 KB
57%
5 KB
2 KB
56%
2 KB
959 bytes
45%
954 bytes
556 bytes
42%
1 KB
692 bytes
40%
2 KB
1 KB
40%
2 KB
1 KB
40%
2 KB
1 KB
40%
2 KB
1 KB
40%
2 KB
1 KB
39%
1 KB
818 bytes
37%
2 KB
2 KB
36%
1 KB
915 bytes
35%
20 KB
17 KB
16%
20 KB
17 KB
16%